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Item Information

Edition: Paperback
Pages: 5 3/8 x 8 3/8, 144 pages
ISBN: 9781931498715
Publisher: Chelsea Green Publishing
Release Date: 2004-09-13

Online Information
Book Overview
(Table of Contents)
Foreword
Excerpt
About the Author
PDFs
Reviews
Praise
Interview
Film Clip
Audio
Articles by this Author
Associated Articles
Associated Articles 2
Reader Reviews
For Book Groups
New York Times Article
Other Books By This Author
How Democrats and Progressives Can Win DVD and Don't Think of an Elephant! (DVD and Book Set)
Don't Think of an Elephant! (Audio CD)
Chelsea Green Campaign Pack (Paperback)
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Start Making Sense
Crashing the Gate

Don't Think of an Elephant

George Lakoff; Foreword by Howard Dean; Introduction by Don Hazen

Table of Contents

Foreword by Howard Dean

Introduction by Don Hazen

Preface: Reframing Is Social Change

Part I: Theory and Application

1. Framing 101: How to Take Back Public Discourse

Enter the Terminator!

What’s in a Word? Plenty, if It’s Marriage

Metaphors of Terror

Metaphors That Kill

Betrayal of Trust: Beyond Lying

Part II: From Theory to Action

7. What the Right Wants

8. What Unites Progressives

9. FAQ

10. How to Respond to Conservatives